Super Friday is back?Information on Pixel 6 Pro and Balmuda terminals -SoftBank Presentation

Softbank held a new service presentation online

How do you respond to the 5G package stop problem?

At first, the company about 5G of SoftBank, saying "New LifeStyle with 5G -5g to 5g".At the beginning, Mr. Atsushi Haruba, who was on stage, reported that the number of 5G plan contracts for SoftBank, Y -Mobile, and LINEMO has exceeded 10 million.

He explained that the iPhone was 5G compatible, and that the Android device unique to SoftBank also contributed to the spread of 5G.In addition to this, "5G Lab", which has 5G compatible content, is also popular.

What Haruha emphasized was that all brands provided a 4G / 5G common plan.

"I have been making an easy -to -understand 4G / 5G common plan for one year without dividing the price plan for 4G, how much 5G is," (Mr. Haruha).

Here, there was an explanation of the progress of the construction of a 5G base station.Softbank is using more than 200,000 base stations, and is working on a 5G area through 5G JAPAN, which is collaborated with KDDI in rural areas.As a result, as of today, the 5G base station is 1.We have reached 40,000 stations.At the end of October 2021, it will be explained that it will increase to 20,000 stations (5G population cover rate 80%).

Along with this, the amount of data traffic has increased to about 200 times in the past year.On the other hand, on Twitter etc., the 5G "package stop" problem has become a hot topic.Symptoms such as "I can no longer communicate if it is connected to 5G" and "4G and 5g are frequently replaced and cannot communicate".

Softbank analyzes that the cause is that the continuity of 5G radio waves is insufficiently connected to 5G.Therefore, the company reports that he is working on the edge of the area and is working on the design.Mr. Tomohiro Seki, the mobile network headquarters explained, said, "The descent is a 5g radio wave with a high frequency, and the uphill is a 4G LTE combination that can easily reach radio waves, so that 5G is optimized to achieve comfortable communication.I was talking.

Mr. Sekuwa said, "It is a transitional period of 5G extension, but the technical team will be able to solve the problem as soon as possible.We will provide 5G with good experience. "

In the future, "Pixel 6 / Pro" and Balmudas Maho are introduced

Mr. Haruba, who repeatedly spoken, said, "In the 5G era, the amount of data increases overwhelmingly, so I want to use Giga without worrying about it. So the SoftBank brand offers unlimited plans."Since March 2021, we have introduced an unlimited plan.

In addition, the lineup of 5G -compatible terminals will continue to be expanded.The Google Pixel brand, which has been about three years after the first landing in Japan, will launch "Pixel 6" and "Pixel 6 Pro" in the fall of 2021.In particular, Pixel 6 Pro has become an exclusive handling of SoftBank.

There was also an announcement about the collaboration model with Balmuda.In the first brand of Balmuda Technologies, which Balmuda will start this winter, a 5G device of SoftBank x Balmuda is scheduled to be released.

Mr. Gen Terao, the representative director of the video message, said, "I felt good compatibility by touching the advanced posture in Softbank."It was. Please look forward to Balmuda's smartphone. "

Although it is an unlimited plan, a campaign will start this winter to give youTube Premium benefits.It is a nice content for YouTube users, such as being completely free for six months from the privilege application.The existing subscriber with the sharp unlimited plan is also eligible.

Next is SoftBank Air, which has been about seven years since the service started.Finally support 5G.The new product "AIR Terminal 5" is up to 2 descent.Compared to 1Gbps and the current model (AIR Terminal 4), the communication speed is significantly increased.Unlimited data capacity, no cancellation fee.The basic fee is 5,368 yen/month.Reservations will be accepted from September 15 and will be released in October.

If you sign a new contract with the current model AIR Terminal 4, SoftBank Air, which can be used for a basic fee of 4,180 yen / month for 2 years, and the model change to the AIR Terminal 5 as the AIR Terminal 4 terminal as a model change to AIR Terminal 5.You can apply a program where the remaining debt is actually 0 yen.

"Air 4G/5G Common Plan" will start on September 15 as a new plan for SoftBank Air.In addition, if you sign up for the AIR 4G/5G common plan, you can use the landline phone number and telephone you are using as it is to make the telephone fee cheaper.Will be provided in.

It is a new service for 5G Lab.Sports tech services to support sports competitiveness will be launched in FY2021.It is the University of Tsukuba Athletic Department to supervise the app and create a “hand video”.It is assumed to be used to compare the example with your form to understand the parts that are different and fix your form.

In addition, "Super PayPay coupon" will start on October 18.The company once implemented "Super Friday" since 2016, but has been strengthened and returned in the same way during the Corona era.

The target is a user who is using a SoftBank smartphone.If you purchase a popular product at the target member store with PayPay payment, the "PayPay bonus" equivalent to half price will be returned.

Available outside of Friday.We will carry out every month.For example, in October, a coupon that can be used in Lawson, Matsuya, Gust, and Denny's.Mr. Haruba said, "If you can use it in the shop when you are vacant without making a line, we will continue to carry out every month after next year.I would be grateful if you could experience it. "

"Povo 2.What is the countermeasure of "0"?

After these announcements, Mr. Haruha and his colleagues responded to the media questions.

On September 13, the day before SoftBank's announcement, KDDI "POVO 2."0 I was also interested in various aspects yesterday. I think it is a new initiative. It is wonderful from the perspective of competition to increase customer options.. We are listening to the customers' voices and we are conducting various examinations. "

Regarding the collaboration model with Balmuda, the content was not very detailed in the presentation. Keigo Kanno, the business manager, said, "This is the final stage of development. It is scheduled to be released after November. We have been planning with Balmuda, such as features, hardware design. It reflects Balmuda's sensitivity. SIM -free terminals, but as a SoftBank, such as being able to provide new and exciting things to users as soon as possible, and cooperating with partners. I feel the benefits. " Mr. Haruba explained, "We can talk deeply about the mid- to long -term development in the future because it is an exclusive sale. There is an increasing expectation that we can challenge new things together in the 5G, IoT era." , The collaboration development after the second installment was also included.

Recently, SoftBank's monopoly models are increasing, but since telecommunications carriers have SIM locking the terminals, it will be banned from October 1, 2021 in principle, so purchasing smartphones alone and using SIMs from other companies.When asked, Haruha said, "I think there are scenes that you say. On the other hand, there are many voices that you want to use in a (career service) set.That is not an exclusive thing. ""The advantage of SoftBank is that we can proceed with the plan while exchanging technical things and business models with vendors. Despite deep partnership, we can continue development other than smartphones.There are also benefits. "

Kentaro Kondo

Born in 1977, graduated from Waseda University.He worked for a publisher and became a freelancer.She is active in the telecommunications industry and the digital industry, and has recently appeared in sports and healthcare fields.She also loves interviews in various places in Japan.Her hobbies include cameras, travel, musical instruments.She has also enjoyed shooting and editing videos.