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Tweet from twitter @ iPhoneMania_jp January 7, 2022 10:40 Approximately 1 minute 38 seconds until reading Spotify deploys a new form of podcast advertisement "call-to-action (CTA)" card on January 6, local time I announced that. This means that when the podcast ad starts playing, a card-like ad related to the ad will be displayed on the screen of the Spotify app .Spotify launches new podcast advertising CTA card in the U.S.
According to Spotify, the same CTA card will reappear if you're browsing the Spotify app, not just while the podcast ad is playing. This eliminates the need for listeners to take notes on coupon codes and URLs, allowing them to seamlessly identify products and services of interest. According to the company, in the testing phase, ads with clickable CTA cards doubled advertiser visits to websites compared to "non-clickable podcast ads." CTA cards will be available on some Spotify Original & Exclusive Podcasts in the US starting the same day. Source: Spotify via 9to5Mac (m7000)
--PR--[Official] --Make sure you buy and book your iPhone online!
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